Najlaa Al Saadi

2.2 Art and its role in creativity and innovation to transform old cities into artistic arenas in the Sultanate of Oman (Paper) – virtual

Najlaa Al Saadi – Sultan Qaboos University, Oman

Abstract:

Art serves as a dynamic catalyst for creativity and innovation, offering transformative potential to reimagine and revitalize urban spaces. In the Sultanate of Oman, the integration of art into the fabric of old cities has become a strategic approach to preserving cultural heritage while fostering modernization and economic growth. By transforming historic urban areas into vibrant artistic arenas, Oman is leveraging its rich cultural legacy to inspire innovation, engage communities, and attract global attention. This paper explores the role of art in reshaping old cities such as Muttrah, Nizwa, and Sur, where creative interventions – ranging from public murals and sculptures to cultural festivals and interactive installations – are breathing new life into aging landscapes. These artistic endeavours not only celebrate Oman’s traditions but also create a dialogue between the past and the future, blending heritage with contemporary expression. The transformation of old cities into artistic hubs has far-reaching implications. It enhances community pride, fosters a sense of belonging, and encourages local participation in cultural and creative industries. Moreover, these initiatives position Oman as a destination for cultural tourism, drawing visitors to experience its unique blend of history and modernity. Art also acts as a medium for social innovation, addressing urban challenges such as neglected spaces and declining economic activity by turning them into platforms for creativity and collaboration. Through case studies and analysis, this paper highlights how Oman’s approach to integrating art into urban renewal projects can serve as a model for other nations seeking to balance preservation with progress. Ultimately, art emerges as a powerful tool for sustainable development, demonstrating its capacity to transform old cities into thriving, innovative, and culturally rich artistic arenas.